Wednesday, April 22, 2009

Currants - Debunking The Mystique

I like to think that I know a decent amount about all things kitchen for a man my age. However, I fell victim the other day to a classic marketing ploy: the currant. You may have seen these at your local boutique bakery on a scone or perhaps in the grocery store next to the raisins and dried cranberries. Currant! What a lovely name. So exotic and tangy sounding! Well, I’m going to let you in on a little secret so you don’t make the same mistake I did if you ever find yourself being tempted by these little Sirens at the grocery store.

Currants = Cute, Little Raisins.

Seriously. No extra tang whatsoever.

My work is done here.

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